art direction / logo design / branding / landing page / digital ads / social media cards
Podcast Branding
Lexop
A SaaS fintech company offering a user-friendly platform that helps businesses collect overdue payments digitally.
Introduction:
Designing the visual identity for Lexop's "Collect & Connect" Podcast involved creating a polished logo, developing a consistent color palette, and selecting fonts that connect effectively with the audience, ensuring a cohesive brand presence.
The process:
Next, I developed a user-friendly website and created flexible Canva templates for social media and website images, ensuring a consistent and engaging visual story.
Moreover,
I improved video content with engaging intros and outros, plus well-designed animated podcast snippets, to boost audience engagement.
Moreover,
I enhanced video content through engaging intros, outros, and meticulously crafted animated podcast snippets to boost audience engagement.
Results:
Maintaining user-friendliness across platforms was essential to ensure a consistent and smooth user experience.
Overall, this effort was aimed at creating a strong brand identity and providing a unified, engaging experience for the audience.
